Fractional CMO · Cambridge, MA
Fractional CMO for Tech Startups who need pipeline, not just Content
I’m Stephen Paul, an independent fractional CMO based in Cambridge, MA. Over my career I’ve closed $100M+ in enterprise deals and marketed for Apple, Microsoft, IBM, Disney/ABC, and Sony Music. I build go-to-market plans, content, and AI marketing workflows that a lean startup team can run, and I measure them by qualified pipeline.
Clients include Apple Microsoft IBM Disney/ABC BBC Sony Music MIT CSAIL
Go-to-Market Strategy for Tech Startups
Startups don’t need another agency producing content in a vacuum. They need someone senior who can set the strategy, build the engine, and connect every piece of marketing to revenue.
Fractional CMO
Senior marketing leadership without a full-time executive hire. Strategy, team direction, budget, and board-ready reporting.
GTM Strategy
Positioning, ideal customer profile, launch planning, and sales enablement, built by someone who has closed enterprise deals.
Content & AI Marketing
Founder thought leadership, content programs, and AI marketing workflows a small team can actually keep running.
Results: 1.3M+ Views and Record Marketing ROI
For one client, my campaigns generated 1.3M+ digital media views and the highest subscriber growth and marketing ROI in the client’s history. That work helped secure network TV placements, a PBS special, an Amazon Prime show, and a major book deal.
Why a Founder-Level Marketer With Sales Roots
Most marketers have never carried a quota. I spent the early part of my career in enterprise business development, closing deals with large, demanding buyers. That changed how I think about marketing: every plan has to survive contact with a real buyer and a real sales cycle.
I’ve also worked through several waves of technology change, including more than one arrival of AI. That perspective helps startups separate the AI marketing moves that will last from the ones that won’t.
Need marketing that shows up in your pipeline?
Tell me where your startup is and where it needs to be. I’ll tell you honestly whether a fractional CMO is the right fit.